7 Best SEO Software to Improve Your Search Ranking in 2020

Today, SEO plays a vital role in determining your online presence. SEO stands for search engine optimization, and it determines whether your website matches the current standards of specified guidelines by the search engines.

If you wish for your website to get more traffic and exposure, you need to maintain a strong SEO profile. Building traffic for your newly created website, you have to work hard to build a strong off-page SEO structure.

List of 7 Best SEO Tools For 2020

There are various SEO tools available online, which can help you to do the necessary analysis. The very first thing you should do is your competitor’s analysis. Try to find out the keywords they are already ranked for, the sources of backlinks, etc.

In order to find this crucial information and improve your online presence, you can use the following top 5 best SEO software available today:

1. SEMRush

SEMRush is the most popular and powerful tool to start your SEO campaign. You can easily check your competitor website and find out the high paying keywords for which that website is getting traffic. If you are running an Adsense website, then SEMRUSH is the best tool to find high paying Adsense keywords.

2. Ahrefs

Although I kept Ahrefs as #1 in this list, many people prefer Ahref as one of the best SEO tools. There is no doubt that Ahrefs has many better features compared to SEMRush. But I am more comfortable with SEMRush and that’s why it is in the #1 position in my list. Ahrefs site audit feature, content gap, etc. are their strong selling points.

3. Screaming Frog

Screaming frog is a very popular SEO software used by many online experts. This is considerably much faster while analyzing your queries compared to other best SEO tools. You can do various other analyses like duplicate content, any technical errors to fix, bad redirections, how to improve your link building, etc.

4. KWFinder

KWFinder is a new tool but very much effective while doing keyword research. They are mainly popular for finding long-tail keywords. Long-tail keywords are the ideal keywords for which one can attract lots of organic traffic.  You can save up to 20% using the special KWFinder Coupon Code.

5. SEO PowerSuite

SEO Powersuite offers a dedicated program called LinkAssistant, which is specifically designed for link building. You need to choose a research technique from a number of prospecting options and LinkAssistant will then run a search, and find you 100s of prospects.

The results will also display the value of each prospect. If you like a specific prospect, you can easily contact them directly from the program, without having to open another window.

6. MOZ

MOZ is a very popular SEO tool on which many people depend upon. If you want to check your domain authority, then the first name that will come to your mind is the MOZ Open Site Explorer (OSE). But this is not the end, as MOZ itself will provide various tools to do every SEO analysis.

7. SpyFu

SpyFu is another SEO tool which is available for free as well as premium version. You can use their free version and do some initial analysis. Find out the low competition keywords, how many times they were searched every month, a difficulty ranking them etc.

Conclusion: Which is The Best SEO Software in 2020?

SEO is the key to drive traffic to your website. One can’t avoid the key SEO techniques while blogging. On top of that, you must know what your competitors are doing to drive more business.

In such a case, you must have to depend on these key SEO tools. Although there are various free SEO tools that are helpful, you can’t do 100% analysis and plan your actions without a premium tool like SEMRUSH or Ahrefs.

These 2 are the best among all the mentioned and one can’t imagine the power of these tools without using them. Are you using any of these tools? Which one is the best SEO tool from your experience? Please write a comment below to share your experience.